• About

Hey there!

I’m Laurie, a French creative with a background in sociology, UX design, and product management—always eager to solve problems with a mix of creativity and analytical thinking. For me, great design starts with real people—their stories, quirks, and passions.

When I’m not deep into a design challenge, you’ll probably find me listening to the same ‘70s music on repeat, lost in an RPG, or sharing laughs over good food (in true Frenchie fashion). Now, as I set off for Ireland, I’m excited for fresh opportunities, new connections, and the chance to bring my curiosity and innovative mindset to a dynamic team.

Let’s create something great together!

My latest experience

Lead Product Designer

  • Led product design and strategy for a health-focused mobile application, transforming user needs into intuitive experiences.
  • Conducted in-depth user research and market analysis to inform design decisions, ensuring seamless and engaging user interactions.
  • Developed a scalable freemium business model and built financial projections, crafting a data-driven growth strategy.
  • Collaborated with PMs, Developers and Healthcare professionals to deliver a high-quality product.
  • Presented the product at industry events and conferences, showcasing its potential to improve health outcomes and attract investor interest.

Product designer & Design system architect

  • Managed the design department and processes, including leading the redesign of a SaaS platform in collaboration with Product Managers, to enhance usability, user experience, and overall product coherence.
  • Developed and maintained a scalable design system to ensure consistency and scalability across the products.
  • Designed and implemented new features by collaborating with clients during product conception to ensure a truly user-centric approach.
  • Worked closely with cross-functional teams to align priorities and ensure effective project delivery.
  • Contributed to strategic product decisions, balancing user needs with business objectives to drive product success.

UX/UI Designer

  • Designed and developed an e-commerce website for a brewery, overseeing both the creative and technical aspects of the project.
  • Conducted user research, facilitated design workshops, and led design sprints to define user needs and improve the website’s user experience.
  • Led competitive benchmarking and created wireframes, and high-fidelity designs.
  • Co-developed the site using Shopify, integrating design and functionality for a seamless user experience.
  • Conducted iterative user testing throughout the process, refining and optimizing the design for the final launch.

My education

Master's Program in Product Management & UX Design

Preparatory Program for a Master's in Digital Studies

Bachelor's Degree in Sociology and Computing for the Humanities